Heardio. It’s kind of a weird name, right? Sort of sounds like radio. Or rodeo. Or maybe some disease you pick up while traveling somewhere exotic. What it really comes from is the word HEARD… followed by the first letters from the words IT, and ON. Got it? HEARD-I-O. Because what I’m interested in finding out from you are just a few simple words.. “I heard it on…”.
Heardio is a thesis project from a California State University, Northridge graduate student studying the process of news diffusion (hows news spreads) via social media, like Facebook, Twitter, Instagram and Pinterest. Since what I’m studying is inherently social, let’s be social, and start a conversation! Please “like” Heardio on Facebook here, and follow Heardio on Twitter. This way you’ll get all of the Heardio news straight from the Heardio’s mouth.
In a couple month’s, this little Heardio blog will move into its final home at Heardio.com, where you’ll be able to vote through simple polls how you heard about large, important news events, and see how the way you heard it stacks up to others near you – or far away from you. Why is this all so important, you might ask? Because in 2012, news is no longer vertical. It’s horizontal, and it spreads in many different ways – from text messages to status updates to tweets to blog posts to word of mouth to message forums. I’m interested in finding out if people reading news online are more apt to read news in general, and disprove that whole theory that the internet is making us dumb. (I can’t really PROVE that, but I can try.)
Until then, thanks for reading and remember – news moves quick. Where’d ya hear it?